Success Mantra!!

Whenever I go to a book exhibition, I always find myself staring at this particular section named ‘Self-Improvement’ books. Not out of excitement that ‘new’ books have been added to the collection but out of amusement to find that many of these ‘new’ books written on very well-known topics still happen to find their place on the best-seller list. All of us would have time and again heard from our parents, teachers, and friends about the possession of those virtues being important. And we know that, over the time with consistent effort and persistent practice we can build them if we want to. Then, what does these ‘How to…’ books preach in special? Not that I never read any. Out of curiosity, I did pick up one of them when I first started reading. After that, I never repeated that act again. But I have seen people collecting a bundle of them which makes me wonder. Whether you read a book on how a gun fires or how a rocket soars to find out the success mantra behind them, it still remains the same – ‘Newton’s 3rd law’. Similarly, behind all these so-called ‘Self-Improvement’ books, the success-mantra remains the same - ‘Observe, Learn, and Practice’. Then why read dozens of them? I can only attribute it to one’s poor memory. Let me know if you can think of any!
All said, ‘Nobody writes for the benefit of others’